Building on decades of real-life practice, this webinar will give you an idea of what transcreation really is, when it is needed, how it works and what some of the common pitfalls are. We will also look at how transcreation can help you build a sustainable business despite the advances in machine translation, and what skills you need to succeed.
WHEN
Friday, July 8
09:00 a.m. - 10:30 a.m. (U.S. Pacific Time)
SESSION FORMAT:
Online presentation followed by an interactive Q&A.
Participants are encouraged to submit specific queries by June 24.
Registration will close on Tuesday, July 5 at 9 pm PDT
COST
ATISDA and TIEBC Members: FREE
Please send an email to registerNon-members: $40 USD
Please use the PayPal button below
ABOUT THE PRESENTER
Nina Sattler-Hovdar works with advertising, corporate communication, public relations and other texts that, due to their business-critical nature, require top skills in researching and writing for different B2B and B2C audiences. Over the last 20+ years, she has also been a perspicacious observer and analyst of the language services business and has become an author of articles and books specifically on the topic of transcreation. She is also a frequent speaker and transcreation trainer, with conference presentations, seminars, and workshops for enterprises, language service companies, and professional associations around the world.